Between 2013 and 2023, the market size value per capita for men's and boys' cotton underpants in Greece saw a gradual increase, standing at $6.18 in 2023. From 2022 to 2023, there was a year-on-year growth of about 1%. Looking over the last five years, from 2018 to 2023, the compound annual growth rate (CAGR) was approximately 0.75%, illustrating a steady upward trend.

Future trends to watch for in this market include:

Potential impact of sustainability trends leading to increased demand for organic cotton.
Changing consumer preferences influenced by fashion and lifestyle shifts.
Economic factors such as inflation and purchasing power that might affect per capita expenditure.