The turnover in the Travel Agency and Tour Operator Activities sector in Germany experienced fluctuations between 2013 and 2023. Starting at 26.46 billion euros in 2013, it reached a peak of 35.92 billion euros in 2019 before sharply dropping to 13.26 billion euros in 2020 due to the pandemic. However, a strong recovery followed, culminating in a value of 38.23 billion euros in 2023. The year-on-year increase for 2023 was 18.5%, with a 3.44% CAGR over the past five years.
Expectations for the sector from 2024 to 2028 indicate continued growth, with forecasts suggesting the turnover will reach 44.59 billion euros by 2028. This points to a forecasted 5-year CAGR of 2.44% and an overall growth rate of 12.8% over the same period.
Future trends to watch for include increased digital transformation, the rise of sustainable tourism, and shifting consumer behaviors potentially driving further growth in the travel and tour operator sector.
