From 2015 to 2019, the total supply of content and media products in Malaysia experienced substantial growth, with year-on-year variations ranging from 7.52% to 20.88%. This increased momentum faced a significant downturn in 2020, seeing a year-on-year decrease of 16.98% due to external factors. However, the market rebounded strongly in 2021 with a 26.52% increase, followed by modest growth in 2022 and 2023 (0.8% and 2.68%, respectively). In 2023, the value stood at 53.55 billion Malaysian Ringgits. Over the past five years, the CAGR averaged 2.11%.
Future trends to watch for include:
- Continued moderate growth with a forecasted 5-year CAGR of 2.01%.
- Innovations in digital media and increased online content consumption.
- Potential impacts from regulatory changes and global market dynamics.
