From 2013 to 2023, the hair shampoo market in France experienced varying degrees of fluctuation. The market saw a notable decline from 2013 to 2015 but showed a recovery trend from 2016 onwards. By 2023, the market value of hair shampoos in France stood at $989.84 million USD. Though there has been a minimal decline over the last two years, the five-year compound annual growth rate (CAGR) leading up to 2023 was 1.7%, indicating moderate growth.
The forecast from 2024 to 2028, however, projects a slight decline in the market, with a forecasted five-year CAGR of -0.16%, which translates to an overall reduction in market value by 0.82% over these years.
Future trends to watch for:
- Increased demand for natural and organic hair care products.
- The influence of digital marketing and e-commerce on consumer purchasing behavior.
- Potential market disruptions due to regulatory changes or economic conditions.
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