In 2023, the non-solid soap market in Ireland was valued at $31.511 million. The market has seen a substantial decline from 2013, with fluctuations peaking at $62.879 million in 2015, and experiencing a recent five-year CAGR of -4.03%. The year-on-year variation shows consistent decreases since 2016, most notably a significant drop of 24.64% from 2015 to 2016. This trend continued into 2023 with a 4.84% decline from the previous year, highlighting a decade-long contraction.
Future trends to watch include the potential impact of sustainability and eco-friendly products on demand. The market might also see evolving consumer preferences influenced by economic conditions and new product innovations, such as liquid soaps with enhanced formulations or hygiene benefits.