Between 2013 and 2023, the soap market in Guatemala grew from $262.94 million to $454.83 million. Despite a dip in 2020 due to a 2.71% decrease, the market generally showed a steady growth pattern with a notable increase in 2021. The compound annual growth rate from 2018 to 2023 was 3.53%, reflecting a stable upward trajectory over five years. Year-on-year growth over the last two years was relatively modest with increments of 3.16% and 3% in 2022 and 2023, respectively.
Future trends to watch for include an increased focus on environmentally friendly and sustainable products, as consumers become more conscious of ecological impacts. Additionally, growth in digital retail channels and innovation in product segments, like organic and specialty soaps, are expected to drive market expansion.
| # | 52 Countries | US Dollars | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Indonesia | 1,657,200,000 | 2023 | +4.14% | +5.44% | View data |
| 2 | 2 United Kingdom | 1,148,200,000 | 2023 | -0.26% | +0.39% | View data |
| 3 | 3 Germany | 1,113,300,000 | 2023 | +0.59% | -0.38% | View data |
| 4 | 4 France | 1,070,200,000 | 2023 | -0.84% | -1.46% | View data |
| 5 | 5 Canada | 1,029,900,000 | 2023 | -1.1% | -1.46% | View data |
| 7 | 7 Australia | 936,740,000 | 2023 | +1.87% | +2.26% | View data |
| 8 | 8 Italy | 684,380,000 | 2023 | -0.39% | -0.72% | View data |
| 9 | 9 Guatemala | 454,830,000 | 2023 | +3% | +3.53% | |
| 10 | 10 Ethiopia | 372,670,000 | 2023 | +2.66% | +3.2% | View data |
| 11 | 11 Spain | 369,140,000 | 2023 | -0.18% | +0.59% | View data |
