Based on the provided data, the sold production of eye make-up preparations in Poland from 2013 to 2023 has shown considerable fluctuations. The value peaked in 2017 with a notable rise, which was followed by some declines and recoveries. As of 2023, the value stands at 47.13 million Euros, with a modest growth observed over the past two years (1.26% in 2022 and 1.22% in 2023). The five-year CAGR leading up to 2023 is -2.26%, indicating a general decline despite year-on-year improvements in recent years.
Forecasts from 2024 onwards show a steady increase, with the sold production expected to reach 49.843 million Euros by 2028, driven by a forecasted five-year CAGR of 0.9% and a five-year growth rate of 4.59%.
Future trends to watch for include:
- Technological advancements in eye make-up products leading to potential market expansion.
- Changing consumer preferences towards sustainable and organic products impacting product innovation and sales strategies.
- Economic conditions and purchasing power of consumers influencing the market growth rate.