The rum market size in Greece reached 24.8 million euros in 2023, demonstrating a growth trend despite fluctuations. From 2019 to 2023, a notable recovery occurred following a dip in 2020, maintaining a steady trajectory with an average annual growth (CAGR) of 2.17% over the last five years.
Year-on-year variations show:
- 2022 to 2023: 2.12% increase
- 2021 to 2022: 7.59% increase
Future trends to watch for include the effects of evolving consumer preferences toward premium and flavored rums, digital marketing innovations, and an increasing focus on sustainable production that could influence market dynamics in Greece significantly.
| # | 11 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 France | 419,420,000 | 2023 | -0.84% | -0.46% | View data |
| 2 | 2 Spain | 148,940,000 | 2023 | -7.82% | -6.68% | View data |
| 3 | 3 Germany | 133,300,000 | 2023 | -5.09% | -3.76% | View data |
| 4 | 4 Netherlands | 42,986,000 | 2023 | +0.24% | -0.18% | View data |
| 5 | 5 Greece | 24,800,000 | 2023 | +2.12% | +2.17% | |
| 6 | 6 Sweden | 21,795,000 | 2023 | +4.56% | +5.13% | View data |
| 7 | 7 Slovakia | 19,477,000 | 2023 | +6.43% | +2.93% | View data |
