Between 2012 and 2022, the rum market size in the Netherlands displayed fluctuating trends. Starting at 47.619 million Euros in 2012, the market experienced a decline until 2016, reaching its lowest value at 39.405 million Euros. Post-2016, the market showed signs of recovery with incremental increases except for notable drops in 2019 and 2020. The most significant decline occurred in 2020 (16.63%), likely impacted by the COVID-19 pandemic, but the market rebounded by 2021 and continued to grow in 2022, reaching 42.884 million Euros. The latest five years illustrate a modest average annual growth, indicated by a CAGR of 0.71%.
Future trends to watch for include potential impacts of changing consumer preferences towards premium and craft rums, sustainable packaging trends, and the influence of e-commerce expansion on market dynamics. Monitoring health and wellness trends could also be crucial as consumers might shift to lower-alcohol or non-alcoholic alternatives. Legislative changes around alcohol marketing and sales could further shape market trajectories.
How does the Netherlands rank in Rum Market Size Value?
| # | 11 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 France | 419,420,000 | 2023 | -0.84% | -0.46% | View data |
| 2 | 2 Spain | 148,940,000 | 2023 | -7.82% | -6.68% | View data |
| 3 | 3 Germany | 133,300,000 | 2023 | -5.09% | -3.76% | View data |
| 4 | 4 Netherlands | 42,986,000 | 2023 | +0.24% | -0.18% | |
| 5 | 5 Greece | 24,800,000 | 2023 | +2.12% | +2.17% | View data |
| 6 | 6 Sweden | 21,795,000 | 2023 | +4.56% | +5.13% | View data |
