The underwear market in the Netherlands has seen varied trends from 2013 to 2023. In 2013, there was a significant growth of 21.63%, and further growth continued into 2014 with 9.24%. However, the market experienced a sharp decline in 2015 by 13.26% and continued to drop slightly in subsequent years. A notable rebound occurred in 2018 with a growth of 12.76%, though this was followed by another decline. The market hit a low in 2020 during the pandemic with a decline of 14.71%. There was a recovery in 2021 with a 19.98% increase, but this was short-lived as 2022 and 2023 saw slight declines. In 2023, the market stood at 610.25 million units, down by 0.4% from the previous year.
Looking ahead, the forecasted data from 2024 to 2028 indicates a gradual and consistent decline in market size, with the market expected to reach 597.29 million units by 2028. The 5-year forecasted CAGR is projected to be -0.34%, suggesting a slight decrease in market size over the next few years.
Future trends to watch for include:
- The impact of sustainable and eco-friendly products as consumers become more environmentally conscious.
- The influence of changing fashion trends and preferences on the types and styles of underwear purchased.
- The potential growth of online retail channels and how they may alter buying behaviors and market dynamics.
