Forecast: Total Mobile Cellular Telephone Subscriptions in Kenya

The total number of mobile cellular telephone subscriptions in Kenya reflects consistent growth from 2013 through 2023, hitting 49.63 million in 2023. Following a slower growth phase, a notable rebound in 2020 with 9.23% year-on-year growth, was followed by a moderate increase with a 3.39% rise in 2023 compared to a decline of -1.35% in 2022. The compound annual growth rate (CAGR) over the past five years to 2023 is 3.82%. Forecasts suggest a continued, albeit slower, growth with a CAGR of 2.22% up to 2028, projecting a 57.387 million subscription by that year.

Future trends to watch for:

• A focus on the expansion of network coverage into rural areas.
• Increased mobile internet penetration facilitated by affordable smartphones.
• Potential market saturation and shifting focus towards enhancing service quality.
• Growth in mobile financial services and other value-added services driving subscription rates.