Key Market Indicators
Austrian wine revenue is projected to decline slightly by 2028. The revenue is expected to drop to €201 million from €204 million in 2023, marking a 0.2% annual decrease. This continues a downward trend observed since 2013, where the market has been shrinking by 0.5% year on year. In 2023, Austria ranked ninth in the European wine market, with Romania just ahead at €204 million. Leading the rankings were Italy, Spain, and Germany, taking the second, third, and fourth spots, respectively. Wine consumption in Austria is also on a downward trajectory. By 2028, consumption is anticipated to reach approximately 220,000 metric tons, down from 232,000 metric tons in 2023. This represents an average annual decline of 0.8%. Since 2019, Austrian wine demand has decreased by 0.2% each year. In 2023, Austria was ranked 21st in global wine consumption, with Sweden surpassing it at 232,000 metric tons. The top spots in consumption were held by France, the United States, and Italy. Austrian wine production is forecasted to see a minor decline. Production is expected to drop to around 217,000 metric tons by 2028 from approximately 222,000 metric tons in 2023, a 0.3% annual decrease. Austrian wine supply has remained relatively stable, decreasing by 0% year on year since 1966. In 2023, Austria was the 17th largest wine producer, with Greece just ahead at 222,000 metric tons. France, Spain, and the United States were the leading producers, occupying the second, third, and fourth positions, respectively.
