Key Market Indicators
**German Wine Revenue Projected to Soar to €6.6 Billion by 2028** German wine revenue is expected to surge to €6.6 billion by 2028, up from €4.5 billion in 2023, marking an impressive annual growth rate of 5.8%. The German wine market has shown a robust growth trajectory, having jumped 11% year-on-year since 2013. In the global wine market rankings, Germany secured the fourth position in 2023, with Spain surpassing it with revenues of €4.5 billion. Italy, Spain, and Germany ranked second, third, and fourth, respectively. **Decline in German Wine Consumption Forecasted** Contrary to the revenue growth, German wine consumption is projected to decrease to 1.43 million metric tons by 2028 from 1.56 million metric tons in 2023, with an annual decline rate of 1.4%. This follows a downward trend since 2019, with demand dropping 1.5% year-on-year. In 2023, Germany was the fifth-largest wine consumer globally, trailing behind Italy, which consumed 1.56 million metric tons. France, the United States, and Italy occupied the second, third, and fourth positions, respectively. **German Wine Production Expected to Decline** German wine production is also anticipated to decline, reaching 417,000 metric tons by 2028 from 518,000 metric tons in 2023, with a 3.4% annual decrease. The German wine supply has been on a downward trend since 1966, falling by 4% annually. Germany was ranked 11th in wine production in 2023, with Portugal ahead at 518,000 metric tons. France, Spain, and the United States were the second, third, and fourth largest producers, respectively.
