Key Market Indicators
Croatian wine revenue is projected to decline to €118 million by 2028, down from €121 million in 2023. This represents an average annual decrease of 0.3%. The Croatian wine market has experienced an average yearly decline of 1.1% since 2013. In 2023, Croatia ranked 11th globally, with Bulgaria surpassing it with €121 million. The leading positions were held by Italy, Spain, and Germany, ranking second, third, and fourth respectively. Wine consumption in Croatia is expected to slightly increase, reaching 58,140 metric tons by 2028, up from 58,000 metric tons in 2023. This growth translates to an average annual increase of 0.1%. Since 2019, Croatian wine demand has remained stable. In 2023, Croatia was 34th in global consumption, with Finland just ahead at 58,000 metric tons. France, the United States, and Italy ranked second, third, and fourth respectively in this category. Croatian wine production is forecasted to drop significantly, reaching 22,730 metric tons by 2028, down from 36,280 metric tons in 2023. This decrease represents an average annual decline of 7.4%. The supply of Croatian wine has been falling consistently at an annual rate of 7.4% since 1997. In 2023, Croatia ranked 31st in production, with Turkmenistan surpassing it with 36,280 metric tons. France, Spain, and the United States held the second, third, and fourth positions respectively in global wine production.
