Key Market Indicators
Romania's soft drink market is projected to see moderate growth over the next five years, with revenue expected to climb from €1.48 billion in 2023 to €1.57 billion by 2028. This marks an average annual growth rate of 1%. The Romanian soft drink sector has experienced a steady yet modest rise, averaging a 0.7% increase each year since 2013. In 2023, Romania ranked ninth in the European market, with Poland surpassing it by matching Romania's €1.48 billion revenue. Leading the European soft drink market are France, the United Kingdom, and Austria, holding the second, third, and fourth positions, respectively. In terms of consumption, Romania's soft drink intake is forecasted to grow from 4.01 billion liters in 2023 to approximately 4.42 billion liters by 2028. This represents a compound annual growth rate (CAGR) of 1.5%. However, it is notable that the demand for soft drinks in Romania had been declining by 0.2% annually before this anticipated growth. France, Spain, and the United Kingdom are the top consumers in the European market, occupying the second, third, and fourth spots, respectively.
