Key Market Indicators
The Hungarian make-up market is expected to exceed $500 million by 2026. Demand is projected to rise to $251.9 million by that time, up 2.4% annually since 2021. In 2021, Hungary placed 36th in the global rankings, with Lithuania overtaking it with $218.6 million. The US, Singapore, and Germany ranked second, third, and fourth, respectively. Meanwhile, Hungarian suppliers are expected to reach $259.7 million by 2026, growing 3.2% year-on-year since 2021. In 2021, Hungary ranked 24th in the global rankings, with Denmark surpassing it with $215 million. The US, Singapore, and South Korea came in second, third, and fourth, respectively. Since 1997, the country’s demand has increased 5.4% year-on-year, while its supply has risen 6.9% year-on-year.
