Key Market Indicators
In 2018, Kenyan cosmetics imports totalled $158 million, a 13.2% increase from the previous year. Over the past 21 years, demand for cosmetics in Kenya has grown 4.5% year on year. Exports of cosmetics from Kenya rose to $29 million in 2018, a 30.5% jump from 2017. Since 1997, Kenyan supply has increased by an average of 2.7% each year.