Key Market Indicators
Swiss mobile subscriptions are projected to decline to approximately 8.83 million by 2028, down from around 10.17 million in 2023. This represents an average annual decrease of 2.3%. Since 1992, Swiss demand for mobile subscriptions has seen a yearly decline of about 1.2%. In 2023, Switzerland ranked 86th globally in terms of mobile subscriptions, with Hungary surpassing it by reaching the same number of subscriptions, 10.17 million. On the global stage, India, the United States, and Indonesia held the second, third, and fourth positions, respectively, in the ranking of countries by mobile subscriptions.
