Top Exporters of Printed or Illustrated Postcards

The leading exporter of printed or illustrated postcards is China, with a significant lead over other countries. The Netherlands and the United States also hold considerable market shares, while the United Kingdom, Hong Kong, and Germany contribute to the mid-range export values. Over the last two years, China exhibited strong growth, maintaining its dominant position, and the Netherlands showed steady progress. The United States experienced a moderate increase in exports, while European countries such as the United Kingdom and Germany encountered minor fluctuations. The last five years showed a positive Compound Annual Growth Rate in most top exporters, reflecting an overall upward trend.

Future trends to watch in the postcard market include digitalization impacting traditional demand, growth in personalized and thematic postcards, and potential market expansion into regions with emerging tourism sectors. Sustainability and environmentally friendly production will likely influence consumer preferences and shape industry dynamics.