The meat demand in Austria reached 790 thousand metric tons in 2023, reflecting a mild year-on-year increase of 0.38%. Reviewing the historical data, there was significant fluctuation. From 2014 to 2015, meat demand surged by 7.05%, followed by minor year-on-year variations thereafter. Notably, 2017 experienced a decline of 3.2%. Over the past five years, the compound annual growth rate (CAGR) has remained modest at 0.38%, evidencing a steady but slow growth pattern.
Forecasts for the coming years project a continual but slight increase, with the demand expected to reach 806 thousand metric tons by 2028, translating to a forecasted five-year CAGR of 0.33%. The anticipated five-year growth rate stands at 1.64%, indicating a consistent but sluggish rise in meat demand.
Future trends to watch for include potential shifts in consumer preferences towards plant-based or alternative proteins, influenced by the growing awareness of sustainability and health concerns. Additionally, policy interventions or market innovations aimed at reducing meat consumption could impact these projections. Monitoring these developments will be crucial for understanding the evolving meat market in Austria.
