In 2023, France held the largest value share in the European whisky market, followed by Spain and Poland. Poland showed significant growth with a 10.52% increase, while Italy and Portugal experienced declines of -4.52% and -4.23%, respectively. Growth was also notable in Bulgaria, Romania, and Czech Republic, reflecting emerging market interest, whereas key markets like Germany and Spain displayed modest increases. The five-year CAGR across these countries indicates stable market conditions with robust growth in Eastern Europe.
Looking forward, key trends include rising demand for premium and artisan whisky, increasing consumer interest in authentic regional products, and potential growth driven by younger demographics. Adjustments to consumer behaviors post-pandemic could also influence market dynamics. Monitoring regulatory changes due to health and taxation policies within the EU will be crucial for stakeholders.
Top countries in Whisky Market Size Value Share by Country (Euros)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 France | 25.44 | 2023 | -0.72% | -1.41% | View data |
| 2 | 2 Spain | 23.29 | 2023 | +0.55% | +0.69% | View data |
| 3 | 3 Poland | 15.66 | 2023 | +8.39% | +10.52% | View data |
| 4 | 4 Germany | 11.94 | 2023 | +1.73% | +0.41% | View data |
| 5 | 5 Bulgaria | 4.48 | 2023 | +3.21% | +3.72% | View data |
| 6 | 6 Romania | 3.31 | 2023 | +3.4% | +3.99% | View data |
| 7 | 7 Sweden | 3.2 | 2023 | +0.046% | +1.97% | View data |
| 8 | 8 Czech Republic | 2.6 | 2023 | +3.23% | +4.14% | View data |
| 9 | 9 Italy | 2.24 | 2023 | -7.11% | -4.52% | View data |
| 10 | 10 Belgium | 1.63 | 2023 | -2.65% | -2.12% | View data |