In 2023, Romania's eye make-up preparations market reached a value of $84.33 million, signifying steady growth, particularly from 2016 onward. The market showcased a growth pattern; remarkable spikes were evidenced in 2016 and 2017 with year-on-year increases of 28.15% and 25.31%, respectively. Recent years have seen modest gains, with a 2.93% increase in 2023. Over the past five years, the CAGR stood at 2.42%, reflecting a gradually maturing market.
Future trends to watch for include:
- Increased demand for natural and organic eye make-up products.
- Growth in e-commerce sales, driven by digital transformation.
- Product innovation focusing on sustainability and eco-friendly packaging.
| # | 48 Countries | US Dollars | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 United States | 10,452,000,000 | 2023 | +3.21% | +3.5% | View data |
| 2 | 2 Japan | 1,536,100,000 | 2023 | +2.96% | +1.8% | View data |
| 3 | 3 United Kingdom | 1,465,000,000 | 2023 | +1.19% | +1.98% | View data |
| 4 | 4 Germany | 1,291,800,000 | 2023 | +1.62% | +1.53% | View data |
| 5 | 5 Canada | 1,056,500,000 | 2023 | +2.11% | +2.2% | View data |
| 19 | 19 Switzerland | 107,440,000 | 2023 | +0.91% | +1.39% | View data |
| 20 | 20 Belgium | 98,419,000 | 2023 | -0.096% | -0.067% | View data |
| 21 | 21 Romania | 84,330,000 | 2023 | +2.93% | +2.42% | |
| 22 | 22 Denmark | 78,256,000 | 2023 | -0.53% | -0.96% | View data |
| 23 | 23 New Zealand | 74,839,000 | 2023 | +3.8% | +3.64% | View data |