Ammunition sales in the US stood at $1.351 billion in 2023. Historical data reveals fluctuations in sales over the past decade, with notable declines in 2014 (-19.77%) and consistent slight decreases in various years, such as from 2020 to 2023. The Compound Annual Growth Rate (CAGR) over the past five years up to 2023 was -0.28%, indicating a slow downward trend. Future projections suggest a continuing mild decline, consistent with a five-year growth forecast rate of -1.38% for 2028.
Future trends to watch for include potential impacts from regulatory changes, shifts in consumer behavior towards alternative activities, and economic variability which could impact disposable income and discretionary spending on ammunition. Market players should also monitor technological advancements in ammunition production and changes in competitive dynamics.