Analysis:
- 2024: €1.91 Billion
- 2025: €1.8 Billion (-5.76%)
- 2026: €1.7 Billion (-5.56%)
- 2027: €1.59 Billion (-6.47%)
- 2028: €1.49 Billion (-6.29%)
Over the forecasted period from 2024 to 2028, the compound annual growth rate (CAGR) is -5.93%, indicating a noticeable decline in advertising turnover.
Future Trends: The market is forecasted to see continued reduction in turnover. Key areas to watch include the impact of digital transformation, shifts towards online and performance-based advertising, and economic factors affecting marketing budgets.