The market for prepared or preserved potatoes in the form of flour, meal or flakes in Estonia experienced fluctuations over the past decade. In 2023, the per capita consumption was 0.073 kilograms, showing a slight decrease from previous years. A year-on-year analysis reveals minor changes, with a stable trend over the last two years. The compound annual growth rate (CAGR) calculated over the past five years reflects a modest decline, indicating consistent consumption behavior without significant shifts. This stability suggests a mature market with limited short-term growth.
Future trends to watch for include innovations in potato products, shifts in consumer dietary preferences towards healthier or alternative carbohydrate sources, and potential impacts from economic factors affecting consumer spending power. Monitoring these trends could offer insights into possible market shifts or opportunities for development.
