Between 2013 and 2023, the oral and dental hygiene preparations market size value per capita in Mexico saw a downward trend, starting at $1.06 in 2013 and dropping to $0.94 by 2023. Key observations include a decline in per capita value during 2020, a period potentially impacted by external factors like the pandemic. Between 2022 and 2023, the market experienced a slight decrease of approximately 2.08%. Over the past five years, the compound annual growth rate (CAGR) is negative, highlighting persistent challenges in market growth.
Future trends to watch include increased consumer awareness around oral health, potential economic recovery post-pandemic, and innovations in product formulations and marketing strategies to reignite interest and boost per capita expenditures in this sector.
