The forecast for household expenditure on kiwi fruits in Japan shows a steady increase from 2024 to 2028, starting at 1.82 thousand Japanese Yens in 2024 and reaching 2.0 thousand Japanese Yens by 2028. In 2023, the expenditure stood lower, suggesting a consistent upward trend. Over this period, the year-on-year variation displays modest growth, reflecting positive consumer interest and economic support for kiwi consumption.
Future trends to watch include:
- Potential shifts in consumer preferences towards healthier and exotic fruits.
- Impact of trade agreements on kiwi fruit availability and prices.
- Influence of domestic agricultural policies and innovation on local kiwi production.
