By 2028, Italy is projected to have 215.31 thousand short-stay accommodation establishments, growing from 198.55 thousand in 2024. This consistent upward trajectory from 2024 suggests an average annual growth rate (CAGR) over five years, reflecting a solid expansion in the market. In contrast to 2023, this indicates a resurgence in tourism and accommodation demand.
Future trends to watch for:
- Digital transformation in booking and customer service.
- Increased emphasis on eco-friendly and sustainable accommodations.
- The rising influence of niche and luxury short-stay offerings.
