The dentifrices market in Portugal displayed fluctuating value per capita from 2013 to 2023, settling at 7.97 USD in 2023. A substantial decline occurred between 2018 and 2019, with a sharp dip followed by gradual recovery. Over the last two years, a minor decline continued, with a negative year-on-year variation, while the 5-year CAGR reflects a less robust yet steady decrease in value. The value per capita for 2023 remained below the peak levels observed between 2016 and 2018.
Future trends to watch include consumer preference shifts towards eco-friendly and innovative oral care products, possibly revitalizing the market. Additionally, technological advancements in oral hygiene solutions could further stimulate consumer interest and market growth.
| # | 53 Countries | US Dollars Per Capita | Last Year | |||
|---|---|---|---|---|---|---|
| 1 | 1 Denmark | 21.28 | 2023 | View data | ||
| 2 | 2 New Zealand | 20.94 | 2023 | View data | ||
| 3 | 3 Australia | 20.28 | 2023 | View data | ||
| 4 | 4 Israel | 20.03 | 2023 | View data | ||
| 5 | 5 Latvia | 19.29 | 2023 | View data | ||
| 20 | 20 Hungary | 8.27 | 2023 | View data | ||
| 21 | 21 France | 7.97 | 2023 | View data | ||
| 22 | 22 Portugal | 7.97 | 2023 | |||
| 23 | 23 Malaysia | 7.83 | 2023 | View data | ||
| 24 | 24 Germany | 7.81 | 2023 | View data | ||
