The Oral and Dental Hygiene Preparations market in Brazil experienced a significant decline from 1.56 USD per capita in 2013 to 0.56 USD per capita in 2023. Notable year-on-year decreases occurred between 2014 and 2016, as well as a gradual decline from 2018 onwards. In 2023, per capita consumption reached its lowest at 0.56 USD. Comparing the last two years, there was a 8.2% decrease from 2022 to 2023 following a 7.4% from 2021 to 2022 . Over the past five years, the compound annual growth rate (CAGR) has been -5.4%.
Future trends to watch for include:
- Potential market recovery due to increased oral hygiene awareness.
- Innovations in product offerings driving consumer interest.
- Economic shifts influencing consumer spending patterns.
