The beer market in the Netherlands has shown considerable fluctuations in value over the past decade. From a high point in 2013, the market faced a significant dip in 2015, followed by a series of recoveries and declines. As of 2023, the market stood at 1.7093 billion Euros. Recent years have demonstrated a slight upward trend, with the market growing by 0.9% year-on-year in 2023. Since 2019, the market's average annual growth rate (CAGR) has been 0.84%. Looking ahead, the market is expected to grow at a CAGR of 0.73% through 2028.
Future trends to watch for:
- An increasing shift towards craft and specialty beers could drive market growth.
- Rising health awareness may influence a decline in beer consumption.
- Innovation in non-alcoholic beer varieties is likely to capture a broader consumer base.