The fruit and vegetable juice market in the UK has exhibited a declining trend over the past decade. From 2013's volume of 23.492 million kilograms, the market has decreased to 14.069 million kilograms in 2023. The year-on-year variations typically reflect this decline, with exceptions in 2018 and 2019 where there was a slight uptick. Despite this, from a CAGR perspective, the last five years up to 2023 have seen an average annual decrease of 2.6%.
Looking forward, the forecasted data suggests a continued decline. The market is expected to fall to 11.186 million kilograms by 2028, reflecting a forecasted 5-year CAGR of -3.64% and a total drop of approximately 16.91%.
Future trends to watch for include:
- Increased consumer preference for healthier, less processed beverage options.
- Potential innovations in juice extraction and processing technology.
- Shifts in consumer behaviors due to health trends and environmental concerns.
- Market opportunities for organic and sustainably sourced juice variants.
- Impact of regulatory changes on juice ingredients and labeling requirements.
