The wine market size value per capita in Sweden is forecasted to gradually increase from €110.91 in 2024 to €115.71 by 2028. Compared to the actual value of €109.50 in 2023, this indicates a steady upward trend. Year-on-year variations show a percentage increase of roughly 1.21% to 1.25% each year. Specifically, between 2024 and 2025, the value grows by approximately 1.21%, while from 2025 to 2026, it increases by around 1.10%. For the period from 2026 to 2027, there is a growth of approximately 1.01%, and from 2027 to 2028, it is about 0.94%. Over the last two years, the market saw an average annual growth rate (CAGR) of 1.17%.
Looking towards the future, emerging trends to watch for include a potential rise in organic and sustainable wine consumption, as consumers become more environmentally conscious. Additionally, the influence of e-commerce and digital marketing in shaping consumers' purchasing decisions will likely grow, affecting market dynamics.
