Forecast: Internal Tourism Consumption of Tourism Characteristic Products in Sweden

The internal tourism consumption of tourism characteristic products in Sweden showed a consistent upward trend from 2013 to 2019, with a noteworthy dip in 2020 due to the pandemic, dropping by 30.7%. Recovery began in 2021, with a year-on-year increase of 20.21%, and continued strong growth in 2022 (17.09%). By 2023, consumption value reached 203.92 billion SEK, registering a 10.14% growth. The 5-year CAGR stands at 1.76%, highlighting a slow but steady recovery.

Looking ahead, the forecast indicates continued growth with a 5-year CAGR of 2.33%, projecting the value to reach 236.27 billion SEK by 2028. The predicted overall growth rate from 2024 to 2028 is 12.23%, suggesting a stable, though moderate, expansion of the tourism sector.

Future trends to watch for include:

- Continued recovery post-pandemic.

- Increasing demand for sustainable and eco-friendly tourism options.

- Technological advancements enhancing customer experience in tourism.

- Potential economic fluctuations impacting consumer spending on tourism.

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