The ice cream market in Italy experienced significant fluctuations from 2013 through 2023, with turnover reaching 1,150 million Euros by the end of 2023. Initially, there were notable declines in 2014 and again during the pandemic year 2020, but overall, the market displayed resilience and growth. The most significant year-on-year increase was in 2017 (23.06%), followed by periods of steady yet moderate growth, leading to a five-year (2018-2023) CAGR of 4.72%, despite the 2020 setback.
The forecast through 2028 suggests a continuation of this positive trend, with a 5-year growth rate of 8.69% and a forecasted CAGR of 1.68%. The expected turnover for 2028 is 1,280 million Euros.
Future trends to watch for:
- Continued market recovery and growth post-pandemic.
- Potential impacts of health trends, with a shift towards healthier and organic ice cream options.
- Innovation in flavors and sustainable packaging driving consumer interest.
