In 2024, the Netherlands dominated the European exports of letter cards, plain postcards, and correspondence cards, capturing a significant share, followed by Germany, Belgium, and Czechia. Year-on-year data from 2023 indicates robust growth in Belgium and Greece, with notable increases in Lithuania and Estonia. Conversely, Poland, Hungary, and Austria faced negative trends, reflecting a contraction in their market shares. Over the past five years, these trends indicate varied CAGR across countries, highlighting fluctuating demand and competitive dynamics in the European market.
Future trends to watch:
- Potential growth in digital correspondence might influence traditional paper product demand.
- Increasing environmental awareness could boost demand for sustainable paper products.
- Market entries from emerging European economies could diversify export dynamics.
Top countries in Export of Letter Cards, Plain Postcards and Correspondence Cards of Paper or Paperboard Share by Country (Kilograms)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Netherlands | 43.74 | 2023 | +305.87% | +12.63% | View data |
| 2 | 2 Germany | 32.69 | 2023 | +8.08% | +11.27% | View data |
| 3 | 3 Belgium | 13.46 | 2023 | +29.11% | +81.77% | View data |
| 4 | 4 Czechia | 10.18 | 2022 | |||
| 5 | 5 Ireland | 5.46 | 2023 | +22.63% | +14.88% | View data |
| 6 | 6 Denmark | 5.16 | 2023 | +3.08% | +3.09% | View data |
| 7 | 7 Italy | 3.91 | 2022 | -100% | -100% | View data |
| 8 | 8 Spain | 1.5 | 2022 | -0.72% | View data | |
| 9 | 9 Poland | 0.77 | 2023 | -23.18% | -5.46% | View data |
| 10 | 10 Hungary | 0.58 | 2023 | -0.085% | -14.82% | View data |