From 2013 to 2023, the tea market size in the UK saw a notable decline from €18.95 per capita to €11.65 per capita. Key year-on-year variations include a decrease from 2022 to 2023 of -3.0% and an average annual decline (CAGR) of -1.46% over the past five years. The data shows a consistent downward trend over the decade, with a slight uptick in 2019, but continuing decline thereafter.
Future trends to watch:
- Shift towards premium and specialty teas could counteract declining consumption.
- Impact of health-centric consumer choices on herbal and non-caffeinated tea segments.
- Potential recovery influenced by increased environmental concerns driving organic tea demand.
