Forecast: Alcoholic Beverages Demand in Poland

The demand for alcoholic beverages in Poland stood at 4.65 million metric tons in 2023. From 2014 to 2023, it shows fluctuations with significant drops in 2020 (-16.86%) due to external factors like the COVID-19 pandemic. The overall trend indicates a moderate yearly growth from 2021 onwards, with recent stable increases (0.17% in 2023). The Compound Annual Growth Rate (CAGR) from 2018 to 2023 is approximately 0.06%, reflecting a mature but relatively stable market.

Future trends to watch for:

  • Inflation and economic factors influencing consumer spending on premium or budget alcoholic beverage segments.
  • Changes in regulations or taxes impacting prices and demand.
  • Emerging consumer preferences such as non-alcoholic alternatives or craft beverages.

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