The demand for alcoholic beverages in Poland stood at 4.65 million metric tons in 2023. From 2014 to 2023, it shows fluctuations with significant drops in 2020 (-16.86%) due to external factors like the COVID-19 pandemic. The overall trend indicates a moderate yearly growth from 2021 onwards, with recent stable increases (0.17% in 2023). The Compound Annual Growth Rate (CAGR) from 2018 to 2023 is approximately 0.06%, reflecting a mature but relatively stable market.
Future trends to watch for:
- Inflation and economic factors influencing consumer spending on premium or budget alcoholic beverage segments.
- Changes in regulations or taxes impacting prices and demand.
- Emerging consumer preferences such as non-alcoholic alternatives or craft beverages.