The market for frozen whole chickens in Finland reached 379.24 thousand kilograms in 2023. The period from 2013 to 2023 witnessed fluctuating dynamics with an initial decline, hitting its lowest in 2017 before regaining momentum. The last five years showed more significant growth with a Compound Annual Growth Rate (CAGR) averaging 4.32%. A positive growth trajectory from 2018 indicates increasing consumer demand despite slower growth in recent years, reflected by mild year-on-year increases between 0.8% and 0.84% from 2021 to 2023.
Future trends to watch for:
- Potential market saturation leading to stabilization.
- Influence of health trends on consumer preferences for alternative protein sources.
- Impact of economic factors and supply chain stability on market volumes.
- Advancements in freezing technology and storage extending product longevity.