From 2013 to 2023, the hair lacquers market in Greece experienced a persistent decline. Market size started at over 11 million Euros in 2013, rising modestly to a peak of over 12 million Euros in 2016. However, consecutive years saw decreasing values, down to just below 6 million Euros in 2023. Annual year-on-year variations mostly reflected declines, especially stark drops in 2017 and the years following 2020. Over the last five years, a significant negative CAGR of -5.47% was observed, highlighting a continued downward trajectory.
Future trends to watch for:
- Innovation in product formulations to attract sustainability-focused consumers.
- Potential rebound driven by increased fashion and grooming awareness among the younger population.
- Online retail expansion to reach broader consumer bases.
