The UK's per capita tea market size value stood at €11.50 in 2023. Forecasts suggest a steady decline from €11.25 in 2024 to €9.75 by 2028, reflecting a gradual year-on-year decrease in demand and consumer spending on tea. The average compound annual growth rate (CAGR) indicates a negative trend, emphasizing consistent yearly reductions over the five-year period.

Future trends to watch for include:

The impact of health-conscious movements leading to shifts towards alternative beverages.
Potential market innovations, such as premium product offerings or new tea varieties that could rejuvenate interest.
Economic factors that could alter spending behavior, impacting the forecast.