Key Market Indicators
American wine consumption is projected to drop to approximately 2.15 million metric tons by 2028, down from around 2.31 million metric tons in 2023. This marks an average annual decline of 1.1%. Since 2019, the demand for wine in the U.S. has been decreasing at an average rate of 0.7% per year. On the production side, American wine output is expected to shrink to about 2.03 million metric tons by 2028, compared to roughly 2.21 million metric tons in 2023. This represents an average annual decrease of 1.3%. Historical data shows that since 1966, U.S. wine production has been on a downward trend, declining at an average rate of 1.5% per year.
