Key Market Indicators
**South African Wine Consumption on the Rise** South African wine consumption is projected to reach approximately 445,000 metric tons by 2028, up from around 439,000 metric tons in 2023. This represents an average annual growth rate of 0.2%. Since 2019, South African demand for wine has seen a modest increase of 0.1% year on year. In 2023, South Africa ranked 10th globally in wine consumption, with Australia narrowly ahead, also at around 439,000 metric tons. Leading the rankings were France, the United States, and Italy, occupying the second, third, and fourth positions, respectively. **Steady South African Wine Production** South African wine production is expected to slightly decline to roughly 989,000 metric tons by 2028, from approximately 991,000 metric tons in 2023, reflecting a stable trend with a 0% year-on-year average decrease. Despite this minor drop, South African wine supply has experienced an average annual growth rate of 0.9% since 1966. In 2023, South Africa was the ninth-largest wine producer, with Chile just ahead, also producing around 991,000 metric tons. France, Spain, and the United States held the second, third, and fourth positions in production rankings, respectively.
