The still wine market in Germany showed a steady growth from 2013 to 2017, with notable increases in 2014 and 2017. Although there were minor fluctuations, the trend remained positive, characterized by an average growth rate in the 5-year period leading up to 2017. The year 2023 saw the market value at 4.3734 billion Euros, maintaining a consistent upward trajectory with a year-on-year increase of 3.94% and a CAGR of 2.81% over the past five years.
Looking towards the future from 2024 onwards, the forecasted data suggests continued growth in the market value, expected to reach 5.1775 billion Euros by 2028. The forecasted 5-year CAGR is 2.67%, culminating in a growth rate of 14.11% over these five years.
Future trends to watch for include:
- Emergence of premium and organic wine segments.
- Increased consumer shift towards sustainable and eco-friendly products.
- Impact of digital and direct-to-consumer sales channels.
- Population demographics influencing market consumption patterns.
