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Kenya Tourism Industry Outlook 2024 - 2028

See how Kenya Tourism performed compared to key markets.

Key Market Indicators

Kenya is on track to welcome approximately 2.47 million tourists by 2028, a significant increase from the 2.22 million expected in 2023. This represents an average annual growth rate of 1.7%. The upward trend in tourist arrivals has been consistent since 2000, with an average annual growth rate of 1.9% over the past two decades. These figures underscore Kenya's growing appeal as a travel destination, driven by its rich cultural heritage, diverse wildlife, and picturesque landscapes.

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Kenya Tourism Market Data and Forecasts

How much will Kenya Tourism Market grow to 2028?

Forecast: International Tourism Receipts in Kenya
Forecast: International Tourism Receipts for Travel Items in Kenya
Forecast: International Tourist Arrivals in Kenya
Forecast: International Tourism Receipts in Kenya
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