China Tourism Industry Outlook 2024 - 2028

Key Market Indicators

Chinese tourist arrivals are projected to hit approximately 204 million by 2028, up from around 178 million in 2023. This marks an average annual growth rate of 2.1%. The surge in Chinese tourism is not a recent phenomenon. Since 2000, the demand for travel among Chinese tourists has seen a consistent year-on-year increase of about 2.4%. As the world continues to open up and travel restrictions ease, the upward trajectory of Chinese tourist numbers is expected to persist, reinforcing China's significant role in the global tourism market.

China Tourism Market Data and Forecasts

Other Top Countries about Tourism

• France
• Germany
• Italy
• United States
• Japan
• Canada
• United Kingdom
• China
• Spain
• Brazil