Key Market Indicators
Swazi tourist arrivals are projected to hold steady over the next five years, with figures expected to reach approximately 1.31 million by 2028. This mirrors the tourist arrival count of 1.31 million in 2023, indicating an average annual growth rate of 0%. Since 2001, demand for Swazi tourism has seen a modest annual increase of 0.5%. In contrast, Swazi tourism receipts are on a downward trend. Revenue from tourism is anticipated to drop to about $31.5 million by 2028, down from $36.4 million in 2023. This represents an average annual decline of 2.3%. Historically, the Swazi tourism market has experienced a yearly decrease of 3.3% since 2000.