Key Market Indicators
Croatia's tourism industry is projected to experience steady growth over the next five years. According to the latest figures, tourism receipts are expected to climb from approximately $1.9 billion in 2023 to around $2.1 billion by 2028. This marks an average annual growth rate of 1.2%. Since 2004, the Croatian market has seen an annual increase of 1.8%, indicating a robust and resilient tourism sector. In parallel, tourist arrivals in Croatia are also set to rise. Estimates suggest that the number of arrivals will grow from about 63.7 million in 2023 to roughly 69.5 million by 2028. This represents an average yearly growth rate of 1.4%. Looking back to 2000, the demand for tourism in Croatia has increased by 2% year on year, showcasing the country's growing appeal as a travel destination.
