Key Market Indicators
Lithuanian tourism is poised for steady growth, with tourist arrivals projected to hit approximately 6.65 million by 2028, up from around 6.34 million in 2023. This represents an average annual growth rate of 0.8%. Since the turn of the millennium, Lithuania's demand in the tourism sector has seen a consistent year-on-year increase, averaging 0.7%. The country's appeal as a travel destination continues to strengthen, contributing to its upward trajectory in visitor numbers.
