Key Market Indicators
Swiss Apparel Sales are projected to decline, reaching approximately €815 million by 2028, down from €843 million in 2023. This represents an average annual decrease of 0.5%. Despite this recent downturn, the Swiss market had been growing steadily, with an average annual increase of 1.6% since 2014. In 2023, Switzerland ranked 11th in the European apparel market, with Greece narrowly surpassing it at the same €843 million mark. The top spots were held by Germany, France, and Spain, which ranked second, third, and fourth respectively.
